1. Cover page, with student name, Programme, ID no, and assignment details, including case study topic (in the Vision template provided)
2. Introduction (~100 words): A contextualization of the case, which includes an overview of the setting, the problem, the scope and any limitations. What is the problem, or problems? What are the likely causes you’d like to examine?
3. Analysis (~ 500 words):
a. Define the problem(s). On the basis of your description above, what are the problems that you identify in the given scenario?
b. Critically examine and analyses the contributing factors of the problem. Focus on the cultural dimension. In your analysis, it important to relate your data to theory. How do the key concepts introduced in this course so far apply to your case? (see weeks 1-5)
4. Recommendations (~300 words)
a. How could the problem be resolved? What decisions are managers and/or employees faced with? What drives these decisions?
b. What possible solutions can you identify?
c. What are the possible consequences of these solutions? (including cost, personal or professional relations, conflict of values, conflict of interests etc.)
5. Conclusion (~100 words): This section should encapsulate the main points of your case study report, e.g. “This case study report has examined x,y,z….” and conclude on the main challenges identified, as well as any recommendations made. The conclusion should not offer any new information or make any new arguments that have not been already mentioned in the main body of your case study.
6. References (not included in the word count): A list of all the works who have cited in your case study in alphabetical order by author, e.g.
Ashton, B. (2017) The title of the book. London: XYZ publications.
Black, R. (2006) A title of a journal article. Journal of Business, Volume 12, Issue, 4, pages 324-360.
Smart, C. (2014) Another book title. Edinburgh: AB publications
Do not include works that you have read but not cited in your report!
7. Appendices (if any – not included in the word count): Any supporting material that you have used in your case study. You probably won’t need to provide any Appendices, but if you do, these should go after the References.